Creating Vision for the Buying Process

Walking your buyers through the Sales Process creates relationship and trust and lets buyers know what to expect. Creating vision for the buying process lets you: Get to know your buyers. You begin to Understand Goals. – Who they are. – What they want....

Taxes & Fees, Of Course

Part of presenting your deal sheet with excellence is including the phrase “Taxes and fees, of course”. You remember this – it’s part of your Excellence Roadmap training. It’s part of the Agree Step. There is a positive psychological...

Budget Is A Lie

How many of you have heard from your buyers… “That’s outside of our budget” or “Our budget is…”? I’m willing to bet 100% of you have. Guess what? That is a lie! How do I know this? Less than 10% of buyers have a budget....

Run Toward Problems

Don’t run away from problems, run toward them. Running toward problems lets your customers know you have their back. It tells your buyers, “My service to you begins when you leave with your car”. Problems will find you. The longer the problem...

Reciprocity

The power of the principle of reciprocity. The principles that drive performance and excellence have always existed. It’s our job to understand and implement them to benefit our customers, our dealership, and ourselves. The Power of Reciprocity:Whenever you do...