Automotive Sales Coach (ASC) is founded and led by David Lowe, a 30+ year car sales veteran. David has held every sales position in a dealership from sales consultant, starting at age 21, through GSM and owner. 

He worked as a national trainer for a large automotive sales and leasing training company in the 1990's and has since owned his own used car operation, brought successful new car franchises to nation-leading performance, and installed his proven training and development curriculum in dozens of dealerships with his accessible and engaging training in-dealerships since 2014.

As his experience leading cutting edge training has grown, so too has demand for his services expanded. Since 2015, David has been capturing his live training on tape to record for his students to have 24 x 7 access. 

In 2016, he partnered with another automotive sales professional with a passion for teaching to expand the online offering to become a university quality training site.

Today, ASC offers training for teams across the US, delivered online via video and email, along with high quality, easy to digest written materials.

Our students sell more cars, make more money, and develop excited, loyal, lifetime customers. This translates to increased individual commissions, higher gross PVR, and greater dealership income. The increased employee and customer satisfaction leads to lower overhead costs.