Blog

Know Your Referral Program & Sell It

Do you know how to create Excited, Loyal, Lifetime Customers?One of the best ways is through your dealership's referral program. A referral program tells your buyers: "I would appreciate you going out of your way to tell people about me and send them to me. If they...

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The Power of Appreciation

Appreciation is powerful.Showing appreciation to others is even more powerful. Why is it so powerful? When you focus on what is right, what's wrong begins to shrink. When you focus on what's right, you live with more joy, more power. You have and experience the peace...

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The Value in Real Trade Value

Do you struggle to get your buyers to understand Real Trade Value? Real Trade Value helps you explain your numbers in a way that makes logical sense to the buyer. It is a way for buyers to understand the discounts you have already given them (even before they walked...

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The Power of Personal Responsibility

Are you taking personal responsibility for your life or are you blaming others? You can't control what other people do.You can control what you do. You're responsible for your: AttitudeKnowledgeSkillsActions Results Ultimately, who's the decider in your life? You are....

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P / PC Balance

Understanding P/PC balance will help you maximize your results. What does this mean? P = Production (sales) PC = Production Capacity Your sales, your production, can never exceed your production capacity. If you want to increase your sales and your results, you have...

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Are You A Leader Or A Follower?

You have the ability to be a leader and to lead with excellence. Look at the following definitions for a leader and a follower. Ask yourself which definition describes you best. Personally. Professionally. Leader:Someone who is internally motivated. Their need to be...

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Ask Buyers to Buy

Ask them to buy. Yes, that's it. That is today's Sales Tip. Ask your buyers to buy the car.Buyers will never take the pen out of your hand. Buyers need reassurance. When you positively, comfortably, confidently ask them to go ahead with the purchase, you're reassuring...

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Lombardi 5

If you want to be excellent, in everything you do, you need to study the principles that drive excellence. Vince Lombardi is widely known as one of the greatest coaches who ever lived. If you want to win and want to win more often, you (& your team) must know...

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Is The Internet Buyer Really Any Different?

Do you sometimes forget the word "buyer" in "internet buyer"? How different are they? Internet buyers, like all buyers, have the same 3 fears. They fear:- buying the wrong car- paying too much- being pressured or hassled Internet buyers actually help you. They spend a...

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Joy, Peace, & Satisfaction

You can learn to live with abundance. You can have that joy, peace, and satisfaction in your life. But, it's not always found in dealerships or on sales floors, right? How can you live with joy, peace, and satisfaction?It's a simple path, really. It's self-approved...

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