What is one of the easiest ways to build
relationship and rapport with your buyers?
Personalize your workspace.
Why does this work?
When customers see pictures of your kids or your pets, they often ask you
questions about them. When your customers ask you questions,
what they are really saying is:
“I have kids/pets too. Ask me about them.“
What buyers are really trying to do is tell you about themselves (by asking about you).
This helps you build relationship and rapport with your buyers. You build that comfort zone that helps your buyers feel more comfortable as you guide them through the Sales Process.
What are you doing to help your buyers reach out to you and establish that relationship?
What are you doing to help your customers feel comfortable
and know you are a person just like them?
What are you doing to become the person they go to whenever they need
a car or they need help with their car?