170+ dealerships · 40+ years on the floor · Now packaged for one

Sell more.Every month.

The system 170+ dealerships run on — packaged for one rep. $195/month. Self-paced. Cancel anytime.

From the team behind The Dealership Playbook — 40+ years on the floor.

The diagnosis

Some months you crush. Some months you don't.

You've watched the rep who started two weeks after you climb the board past you.

You've gone to a "sales training" that hyped you up and gave you nothing you could use Monday.

You've had stretches where every up bought — and then a month where no one did.

Or maybe you've been doing this ten years and still don't know why some months work and others don't.

The rep who sells more every month isn't more talented. He's running on something you don't have yet — a system that doesn't depend on the mood of the floor.

Talent gets you good months. A system gets you every month. None of it has to be left to luck.

The plan

How you sell more. Every month.

1

Get the system.

Subscribe and start tonight. The same operating system 170+ dealerships run on — packaged for one rep. Daily training, AI roleplay, a desk-side framework you can pull up between buyers.

2

Run the 21-Day Fast Start.

Three weeks of 15-minute daily reps. Better questions for every buyer. A repeatable approach to follow-up. Your numbers move inside the first month.

3

Practice the reps.

By day 90, the basics are how you operate. The slow days don't shake you. The hot days stop being the only good ones.

4

Compete every month.

Hot months stop being lucky. Slow months stop being slumps. You walk in on the 1st with a plan, not a wish — and that's how you build a career instead of grinding a job.

What's inside

What you're getting.

Get Oriented

Find your footing fast.

Sales Consultant Onboarding
The Foundation

The four cornerstones every consistent rep is built on.

21-Day Fast Start · Today's Internet-Driven Marketplace · Phone Opportunities · Secrets of Win-Win Closing & Negotiating
Sharpen the Edge

Specialty skills the floor will notice.

Double Your Internet Sales · Trade Cycle Leasing
Practice the Reps

AI roleplay — practice before the buyer hears it.

All AI Roleplays
Save Deals, Win Negotiations

8 Mini Courses · 115 chapters

A 20-chapter course on unsold follow-up alone.
Save a Deal Strategies · Unsold Follow Up Tips · Real Trade Value for Trade Objections · Overcome Best Price Objection · Handling Interest Rate Questions · Get More Cash Down · Handling Upset Customers · Live Training Archive
Stay Sharp

Ongoing rhythm — because every month is the next month.

Seek Excellence · Sales Tips

Built on the 10 Habits — the methodology 170+ dealerships run on.

Every habit, every course, every roleplay is built for one outcome: more deals, every month.

The habits you can run alone are baked into the Master Sales Edition. The full 10 — including the manager track — live in The Dealership Playbook. For when your team's ready.

The guide

We built this because we lived it.

After 40+ years on showroom floors and in desk slots — selling, training, running stores — we know the gap between a good month and a bad one. We've felt the slow Saturday when the floor's dead and the fear creeps in. We've watched the reps who learned to close that gap — to sell more, every month — and we've watched the ones who never did.

Every great rep we ever worked with had a system underneath their swagger. We built this to put the same system in your hands.

  • 170+ dealerships running this operating system — including some of the highest-grossing stores in the country.
  • 40+ years of David Lowe's automotive retail experience — floor, desk, GM, dealer principal.
  • The Dealership Playbook — the team-scale system; this is its individual-rep edition.
  • 21-Day Fast Start — measurable change inside three weeks.
  • Documented results: higher close rates and stronger gross per deal. Not for a hot month — for every month.
Ninety days from now

Ninety days from now.

Before

  • Some months crush, some months crater
  • Hoping for the right up
  • End-of-month panic
  • Watching others succeed
  • "I just sell cars"
  • Slumps that shake your confidence
  • Begging the desk to save deals
  • Hiding from family questions

After

  • Hit your goal. Every month.
  • Working a system on every up
  • The 25th already locked
  • Being the rep others ask for advice
  • "I'm a sales professional"
  • Streaks you can repeat on demand
  • Closing your own deals on terms
  • Telling them the check is bigger again

Watch your close rate climb. Your gross and your deal count start growing. Same effort, every month — different result.

Based on the results documented across 170+ dealerships.

You're not chasing months anymore. You're stacking them.

You don't need permission to sell more every month.

Start the Master Sales Edition — $195/mo
Cancel anytime. No contract.
What's at stake

What's at stake.

Early in the career (90 days – 18 months)

  • You wash out before year one. Most reps who don't make it through their first year wash out somewhere in months six to twelve. The grind catches up before the system does. Without something to fall back on, the slump becomes the exit.
  • The new hire keeps outselling you. Coasting on raw ability or habits picked up somewhere else. With a system, the top of the board is yours every month. Without one, you watch.

Been at it longer

  • You sell on instinct for five years — then it stops working. The reps who don't lock in a system early plateau by year three or four. The ones who do are still building careers a decade later.
  • You realize at year ten the talent myth was the lie. The system was always the difference between the months that worked and the months that didn't. You just got it ten years late.

Either way

  • AI keeps automating leads, pricing, follow-up. The reps still standing in five years will be the ones who mastered what's left: the human side of every deal, on every up, every month.
  • You become "the salesperson who could have." The one with the makings — who never built the system that lets him sell more, every month.
Every month without a system, you're leaving deals — and gross — on the table. Not because you're not good. Because nobody ever handed you the playbook.
Questions

Questions.

Will this work without my dealership's training program?

Yes. The Master Sales Edition is designed for individual investment. You don't need your dealership's permission to sell more every month — and the system works whether your store is on board with it or not.

What if my dealership uses another training program?

Great — this complements it. You're sharpening fundamentals; nothing about that conflicts with whatever your store has rolled out.

Is my manager going to know I'm doing this?

Only if you choose to bring them in. Sign up alone, run the Fast Start alone, and decide if and when you want to loop your manager in.

Can I bring my team in later?

Yes. When you're ready, we'll book a 15-minute walkthrough with your manager. Your call, your timing.

How long until I see results?

Measurable change inside the 21-Day Fast Start. The 90-day arc is where every month becomes how you operate.

What if I cancel?

Cancel anytime. No contract. Keep what you've practiced — the habits don't unsubscribe.

Is this a course or a subscription?

Subscription. The Master Sales Edition is a daily practice rhythm, not a one-and-done program. You build the habits over time; the system stays with you.

A note from David

A note from David.

Forty years ago I was you. Showroom floor, name tag, no system. Hoping I had it.

I crushed in March. Cratered in April. Couldn't tell you why.

I learned the hard way that hoping isn't a plan. The reps I watched build real careers — the ones who made it past year five, year ten, year twenty — every one of them was running a system underneath their swagger. They sold more in May than April. And more in June than May. Not by accident.

I built The Dealership Playbook because I got tired of watching good reps lose months to luck. And I built the Master Sales Edition because I want every rep ready to sell more — every month — to have it. Whether their dealership is on board with it yet or not.

You don't need permission. You don't need to wait for your store to figure it out. You just need to start.

Good Selling.

— David Lowe

David Lowe signature

Start tonight.

Start the Master Sales Edition — $195/mo
Cancel anytime. No contract. Sell more. Every month.